creative | production | post + color
The Be Told Tour
Client: BeTold
Creative: Commercial
Director: Jay Evans
A new sister brand to Off Color Media, Be Told was needing a way to effectively communicate to their audience(s). A way that can be as simple as taking a tour of a facility, they sought to simplify things to forget the fancy jargon and just get down to how it should Be Told.
Taking a thorough walk through a highly simplified process with some fun nuances. The BeTold commercial talks to their specific audiences with ways that everyone can understand. Forget the overplayed jargon, and remember the way a story should BeTold. From start to finish, the tour guide walks you through every step of how they create a memorable story with video.
STILLS
