creative | production
Fargo EDC - You Just Have To Look
Client: Fargo EDC
Creative: Lifestyle Brand Identity
Director: Jay Evans
Editor: Spencer Sulflow
Color: Jake Pierelle
The Fargo EDC reached out to Off Color Media to take a new direction on attracting key talent to our workforce. Celebrating everything we have to offer in the Fargo area + Tackling an uphill battle of making ‘Fargo’ cool to everyone else in the country we forgot about the names and traditions, and sold it on what everyone can connect on….moments, friends, family and good times.
Off Color Media, produced, shot a film to help tell the modern Fargo story that would immediately garner national attention. After an exhausting search to find the best and most captivating areas, OCM found these scenes to help exemplify the story found in the midwest’s summertime. We follow our female lead throughout her perfect day with friends, alone time, getting away, and rediscovering all those things that make this a place you have to look for. Making this film one that will make you rethink your newest chapter in life. Fargo, you just have to look.
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